April 4, 2008
EA SPORTS Extends Its Title Sponsorship of Maui Invitational (Business Wire via Yahoo! Finance)
NORTHBROOK, Ill.—-KemperSports today announced that EA SPORTSTM, a label of Electronic Arts Inc. , has agreed to a two-year extension as title sponsor of the EA SPORTS Maui Invitational, the nation’s premier early-season men’s college basketball tournament.
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